Most of us thirty and older growing up with films, can still remember and even utter some highlights of them. Films added pleasure to our childhood. However, nowadays, complaints are frequently made about the quantity and quality of children-oriented films, which, more often than not, fail in catering to be needs of children.
On one side, children complain that there are no interesting movies to watch, for what are avaiable in the circulation companies are films flooded with sex or violence; on the other side, film makers groan about losing money for failing to sell enough copies.
To all these problems, there are still some solutions. Among others, protective measures and promotional drives are necessary. What's more script writers and directors concemed about switch some traditional and single film-making formats to the combination of recreation and education. Another equally important consideration is about how to lift heavy class and homework so that children can have time to frequent cinemas. But all these efforts can work only on the premise that new circulation channels can be exploited to make films available to the children.